Over the years, I created and expanded the brand identity across various products and services, both online and offline.
By the end of the five years, I was primarily managing stakeholders and external partners for several marketing activities across multiple channels — digital, print, radio, TV, and events — guided by my creative direction and based on my design system.
I joined Banca Sistema right after its foundation in 2011, when it was a newly established commercial bank headquartered in Milan, Italy. Starting with fewer than 50 employees, the company initially focused on factoring.
Over the years, it expanded its offerings to include a comprehensive range of financial products from B2B to B2C.
Being part of its growth into a dynamic organization of over 500 employees taught me to adapt quickly, embrace change, and thrive in a fast-paced, evolving environment.
Among my responsibilities was the curation of a non-profit art project.
You can find more about it by > clicking here <
Click here to know more about the non-profit art project I curated over the years.
