Seven distinctive themes formed the foundation of a large-scale content production for Jacobs, crafted specifically for social media and digital-first environments. From the high-energy spirit of the Winter Olympics to the golden glow of a sunny morning, from the celebration of International Women’s Day to the reflective calm of the shortest day, each theme was …
Tag Archives: Liquid
Lipton Ice Tea – Distinctive Brand Asset
Lorem ipsum dolor sit amet Lipton Ice Tea
seven deadly sins
https://vimeo.com/1037443394 Director Erik de Koning called for a creative jam session around an idea he had been thinking about for several years: a film about the seven deadly sins and liquids. I answered the call, bringing several ideas to the table to layer the storytelling with concepts. Together, we worked on the visual aesthetics of …
Kamenitza
https://vimeo.com/1039206162 When crafting Kamenitza’s quality campaign, the concept of “A Generous Pour” became the guiding idea. It celebrated not just the sensory allure of the beer but also its ability to bring people together through shared joy and connection. Rooted in the success of Kamenitza’s equity campaign in Bulgaria, which highlighted the brand’s cultural relevance …
Hertog Jan
https://vimeo.com/1037443554https://vimeo.com/1037443525https://vimeo.com/1037443501
Lipton Yellow Label
https://vimeo.com/1037444048 It’s all about the infusion and the unique way people enjoy their tea in countries like Pakistan. I had the pleasure of working on this mesmerizing product campaign alongside the Director. The close-ups of bubbles and milk are simply stunning. I contributed to the project from a creative perspective, curating the Art Direction, and …
Postobón
I collaborated closely with our Liquid Director, Erik de Koning, to ensure that the creative direction aligned with each brand’s identity. This phase was all about understanding each brand’s essence through colours, angles, and movements.
Lipton Green Tea
The planning process was intense: eight days of preparation to perfect 80 shots, all packed into a fast-paced two-day shoot. Coordination and meticulous attention to detail were key, and seeing everything come together on set was incredibly fulfilling.
Jelen Pivot
Our collaborative work not only revitalised Jelen’s brand presence but also set a strong foundation for its future communication strategy.
Fentimans freestyle
The goal behind this project was a challenge: creating a high-quality film in the shortest possible time. In total, it took around five hours to design, produce, edit, and grade this short film using a bottle of Fentimans Rose Lemonade and a skeleton crew. https://vimeo.com/1041412816